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Format Archives: Video
Video

Google Tag Manager – It all starts here

Marketers rejoice because the clever individuals at Google have managed to pull off yet another one of those ingenious stunts, this takes the form of a tag manager. A place where you as the marketer can implement and manage campaign tags without waiting in agony for your script to be implemented. We all know that […]

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Google Zeitgeist 2012 – How the World Searched

Google Search – the year in review, 1.2 trillion searches in 146 different languages. Visit: www.google.com/zeitgeist/2012 and select your country to see local trends.  

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Social Media Revolution 4 – Infographic Video 2012

Erik Qualman releases an annual video packed with stats and figures that he gathers for his writing. From the latest Social Media Revolution 4 video, some takeaways were: 20% of Google searches are new (not searched for before), every day. Social Media is the number 1 activity on the web, yet Twitter, Facebook, Youtube and Google […]

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GoMo: Mobile is no longer the future… it’s NOW

Three reasons why you need to go MOBILE*: 63% of South African smartphone users access the Internet from their phone every day Almost 50% of South Africans use smartphones each month for shopping 53% of South Africans have seen an ad on their mobile device GoMo – Is a Google initiative aiming to help business […]

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Welcoming Google Tag Manager

This is really just an extension from a previous article published on these pages, Container Tags Can Save You Time and Resources, but now has an official home among Google’s products. Google has officially launched Tag Manager, a one-stop-shop for managing all your marketing tracking scripts/codes. This is a massive step forward for marketers that will dramatically […]

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